Conduct WCVB-TV’s exclusive, annual consumer market survey of the Greater Boston Marketplace which examines purchase behavior, demographics, and media usage of Boston viewers. Track local and network specials on WCVB-TV and competitive stations. Generate viewership data for sales, news, and Chronicl...
Conduct WCVB-TV’s exclusive, annual consumer market survey of the Greater Boston Marketplace which examines purchase behavior, demographics, and media usage of Boston viewers. Track local and network specials on WCVB-TV and competitive stations. Generate viewership data for sales, news, and Chronicl...